Smart Beauty amethyst purple hair dye, Permanent Hair colour kit is an ideal choice if you want a subtle change or a bold all-out transformation. Our purple hair colour formulation contains Nio-Active technology which deeply penetrates the hair during the colouring process to prevent damage, leaving the hair soft, smooth and shiny. Smart Beauty provides world class products with unique characteristics. Smart Beauty has been delivering high quality products and beautiful range for hair and beauty care. Find more of our innovative product range.
For full head application
(Thick or hair longer than 20cm may need two packs)
Giving perfect grey coverage, lasting up to 28 washes.
Suitable for Vegans.
How to achieve a vibrant Amethyst Purple colour? (Full instructions provided in pack)
Start with unwashed hair
Always do a skin and strand test
Place a towel around your shoulders and divide hair into 4 sections, front to back and ear to ear
Wearing gloves provided, empty the tube of colour cream into the application bottle and shake until thoroughly mixed
Apply to each section evenly, swiftly, using the nozzle
Comb through and allow time to develop (Max. time 30 minutes)
Rinse thoroughly, and wash with colour safe shampoo
Rinse, dry and style
Amethyst purple permanent hair dye is perfect for dark hair and not as suitable for use on very light or bleached blonde hair as the result will be very bright. Colour and length of duration will depend on porosity, length, fineness and condition of hair, as well as any previous treatments. Box contains 50ml Colourant, 75ml developing lotion, gloves and instructions. Smart Beauty products are made in the EU. Order before 3pm (excludes weekends) - for next day delivery. Not available in UK high street stores, buy Online only.